Cheap auto insurance is big business these days. It’s hard to watch television without being promised cheap auto insurance premiums with excellent auto insurance service. But, do you really want cheap auto insurance? It would be worth your time to think over a few things.
1) The old saying – you get what you pay for is a good place to start. When looking for cheap auto insurance – don’t stop your research at the cheap premium. Those cheap premiums might not be so cheap in the long run if the auto insurance company won’t come through for you when you need them. It would be worth your time to look at some auto insurance reviews.
2) Auto insurance is big business and businesses are looking to make as much money as they can. To put it bluntly, the auto insurance companies are looking to take as much money from you as possible – while paying as little money to you as possible. This is a business fact of life.
3) Another factor to consider is the amount of money a company spends on advertising. Those television commercials promising cheap auto insurance are quite expensive. Remember, every dollar the auto insurance company spends comes out of its customer’s pocket. Just remember, a company that spends a lot of money advertising cheap auto insurance might end up costing more money later.
4) Finally, don’t underestimate the dollar value of great service. In my world, time and hassle equal money. If I find myself spending a lot of time and hassle with a business such as auto insurance – its true cost is rising. Just don’t find yourself getting so excited about the promise of cheap auto insurance that you overlook those other important details.
By Edward Welch
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